On April 22, with the theme of "The Better, The Future", Yuexiu Property created the 2022 annual brand proposition and new product launch on the cloud, in order to break the circle of sound and set the industry benchmark. Faced with the profound changes in the development mode and pattern of the industry in recent years, Yuexiu Property, based on its original mission, is firmly committed to the strategy of “Quality Products, Quality Services, Strong Brand, Capable Service Team”, and is dedicated to building good products and forging good services with the customer as the center, striving to be an exemplary state-owned enterprise and contributing to the healthy development and virtuous cycle of the real estate industry.

At the conference, Yuexiu Property unveiled the " Yes My Life" YES Healthy Living System, a hardcore answer to the full implementation of the "Four Good Enterprises".

The "Yes My Life" YES Healthy Living System takes the customer's perspective and features "health + intelligence" to meet the customer's multi-dimensional needs for the city, community, housing, services and humanity. The system is divided into four parts: "YESite" talks about friendly city links, showing Yuexiu Property's responsibility and direction as a city operator; The "YESense" redefines the future of home products from the perspective of health, showing the direction and action platform of Yuexiu Property as the designer and implementer of green living, green work and green production methods. "YESmart" is the perfect embedding of fine human-oriented wisdom into the smart community and smart life to realise the lifestyle of smart living; "YESocial" is the upgrade and proposition of service and community value-added.

The "Yes My Life" YES Healthy Living System is a blueprint for Yuexiu Property's dialogue with its customers on the future of a better life, and the result of research into the future of healthy living.

Over the past thirty-nine years, Yuexiu Property has always been on the path of "where good living starts".

Beauty, the common aspiration of people. It is the power of urban growth, it is the space for healthy homes, it is the experience of wisdom for the core, it is the life of growth and joy together. It is grand and subtle, deep and shallow, distant and real, it is every vivid and real scene of people's daily life, like a needle and thread, woven together into the tapestry of life.

For 39 years, the "Yes My Life" YES Healthy Living System is the result of Yuexiu Property's dedication to its customers, but this is only the beginning. In the future, Yuexiu Property will continue to work together with all the owners' families and partners to create and promote the continuous evolution of the "Yes My Life" YES Healthy Living System to meet the aspirations and pursuits of people in every era for a better life.